Building Financial Sustainability Without Mission Drift: Choosing the Right Strategy for Mission and Profit
More nonprofits and mission-driven businesses are looking for ways to stay financially sustainable without drifting from their mission. Many are turning to social enterprise strategies to access more financing sources besides grants and donations. Social enterprise generally refers to adopting hybrid business models: structures that allow organizations to earn revenue and stay true to their mission. These strategies can take many legal forms, including:
- Forming mission-driven
for-profit entities (or hybrid entities) like Low-Profit
Limited Liability Companies (L3Cs) and Benefit
Corporations;
·
Traditional
501(c)(3) charitable nonprofits and 501(c)(4) social welfare organizations, or a
nonprofit’s subsidiary
- Structures like fiscal
sponsorship
This post
gives an overview of these options.
Low-Profit Limited Liability Companies (L3Cs)
An
L3C is a for-profit LLC designed specifically for social impact. Although it
earns revenue like any business, it must be created primarily for a socially
beneficial purpose. Importantly, earning profits cannot be the significant
purpose, and the organization cannot be formed mainly to conduct political or
lobbying activities.[1]
Advantages
L3Cs
look and operate like normal LLCs—flexible, simple, and able to distribute
profits. Their main advantage is that they often fit the requirements for
Program-Related Investments (PRIs), which are financial tools (usually loans or
equity) used by private foundations. PRIs differ from grants: they must be
repaid or generate a return so that foundations can recycle their money into
future mission-aligned work. Because L3Cs prioritize a charitable purpose over
financial return, they may be strong PRI candidates.
Limitations
L3C
status does not guarantee PRI approval by the IRS, and because L3Cs are
for-profit, they cannot receive tax-deductible donations. They are also
relatively rare, meaning many investors or funders may not understand the
model. For these reasons, although the structure exists in several states, it
is less common in practice.
Benefit Corporations / Public Benefit Corporations
(PBCs) [2]
A
Benefit Corporation (or PBC, depending on the state) is a for-profit
corporation that legally commits to producing a specific public benefit and operates
in a responsible and sustainable manner with respect to workers, communities,
and the environment. Unlike traditional corporations, PBC directors must
balance three goals:
- Financial
return to stockholders
- A
net positive impact on society and the environment
- The
company’s stated public benefit(s) in its charter
The
benefit must be clear, meaningful, and measurable.
Every
two years, PBCs must send stockholders a benefit report showing their public
benefit objectives, measurement standards, factual progress, and an assessment
of the success of the public benefit objectives. Although the benefit report is
only required for stockholders, many companies also publish it publicly to
showcase their public-benefit work and broader sustainability efforts. PBCs do
not need to be certified by a third party, but some companies choose to become
Certified B Corporations for branding and market credibility.
Advantages
PBCs
can boost branding, help attract mission-driven talent, and signal values to
consumers. Some investors—including impact investors, charities, and
foundations—may prefer PBCs because they have clearer accountability for social
goals.
There
is no guidance from legislature or case law on how to balance the different
interests of a PBC. However, there is a legal presumption that a director will
be deemed to satisfy such director’s fiduciary duties to stockholders and the
corporation if the decision at the time was rational, informed, and
disinterested (“Business Judgment Rule”).
Limitations
PBC
law is still relatively new. Delaware adopted it in 2013, and there is little
case law about how to weigh mission against profit. PBC availability varies by
state (Michigan’s version is still in bill form), so many founders incorporate
in Delaware. Investors may still require education about the structure.
It
is generally accepted that PBCs may still pursue strategies focused on
financial growth and stockholder value. This can be a benefit—reflecting
real-world market pressures—but it can also be a drawback: a PBC may promote
its public-benefit mission while primarily seeking shareholder profits,
creating risks of greenwashing and undermining public trust.
501(c)(3) Nonprofits
A
501(c)(3) is the most widely recognized type of nonprofit. They are tax-exempt
and can receive tax-deductible donations, which makes them attractive to donors
and foundations. Their revenue can come from grants, donations, membership
fees, tuition or ticket sales, mission-related program revenue, consulting or
educational services, and mission-driven business activities such as a museum
selling exhibit-related merchandise.[3] As long as the activity is
substantially related to the mission, the income is tax-exempt.
Limitations
Income
from activities not related to the mission is considered Unrelated Business
Taxable Income (UBTI). Occasional UBTI is allowed, but if it becomes
substantial, it may:
- Trigger
taxes
- Risk
the organization's tax-exempt status
- Signal
mission drift
501(c)(3)s
must also avoid:
- Private
inurement
- Excessive
lobbying
- Political
campaign activity
To
safely conduct revenue-generating or higher-risk activities, nonprofits can
form subsidiaries. They can form nonprofit subsidiary to isolate the risks
associated with the social-enterprise activity, although this approach comes
with additional administrative and operational costs. For instance, a community
arts nonprofit might create a separate nonprofit entity to run a
revenue-generating youth theater program that carries heightened risks, such as
safety, employment, or contractual liabilities.[4]
If
the planned activity will generate UBTI at or near a substantial level, the
nonprofit can form a for-profit subsidiary—such as an LLC or corporation—which
is not tax-exempt but effectively shields the parent nonprofit from the
subsidiary’s liabilities. This structure allows the nonprofit to pursue
revenue-generating ventures without jeopardizing its tax-exempt status.
501(c)(4) Social Welfare Organizations[5]
A
501(c)(4) is a tax-exempt nonprofit focused on promoting social welfare,
community well-being, and civic engagement. They have more flexibility to
engage in advocacy and policy work than 501(c)(3)s do. Examples include civic
organizations, community benefit groups, housing associations, and certain
advocacy organizations. Their funding resources can be grants, government
funding, donations, and membership dues.
Advantages:
One
of the major advantages of a 501(c)(4) is its flexibility in advocacy. Unlike
501(c)(3) charities, a 501(c)(4) may engage in substantial lobbying to
influence legislation and public policy. It may also participate in certain
political activities—such as supporting or opposing ballot measures or public
issues—as long as political campaign intervention does not become its primary
activity. This makes the structure especially useful for mission-driven
organizations whose work involves policy change.
501(c)(4)s
also allow donors to remain anonymous, as these organizations do not have to
publicly disclose their contributor lists.
Limitations:
501(c)(4)
earnings cannot inure to the benefit of any private person, and although
they are tax-exempt, contributions to 501(c)(4)s are generally not
tax-deductible as charitable donations.
The
legal standard for what counts as promoting “social welfare” can also be
ambiguous, and courts have not provided precise guidance on how much community
benefit is required. As a result, fundraising, program design, and compliance
often require more careful planning than in a traditional 501(c)(3).
Fiscal Sponsorship [6]
Fiscal
sponsorship allows a new or temporary project to operate under the umbrella of
a 501(c)(3) sponsor, rather than forming a new nonprofit immediately.[7] The sponsor handles
administration, receives grants and donations, and pays the project’s expenses
through a formal Fiscal Sponsorship Agreement.
The
project becomes a fully integrated part of the sponsor, which holds legal and
fiduciary responsibility. Project leaders run the programs, while the sponsor
ensures compliance, manages funds, and signs contracts.
Advantages
Fiscal
sponsorship provides an easier alternative to forming a new nonprofit when a
project is small or in its early stages, allowing groups to test their ideas
before deciding whether to incorporate later. It also reduces administrative
burdens, enabling project leaders—who may have strong program expertise but
limited experience with corporate, financial, or tax matters—to operate in a
supportive environment.
Projects
can receive tax-deductible donations through a 501(c)(3) sponsor, gain access
to funding more quickly, and avoid the delays of applying for tax-exempt
status. Sponsors often provide additional support such as insurance, payroll,
accounting, office space, publicity, fundraising help, and other
capacity-building services. In many cases, sponsors can also secure lower
insurance rates than a small start-up nonprofit could obtain on its own.
Limitations
The
sponsor controls all funds, and the project must fit within the sponsor’s
charitable mission. For long-term or large programs, eventually forming a
separate nonprofit may be necessary.
Below is a simple breakdown of the different models—what they are, how they work, and what you should watch out for:
Model | Legal Type | Distribute Profits to Owners? | Tax-Exempt? | Tax-Deductible Donations? | Best For | Key Caution |
L3C | For-profit LLC with social purpose | Yes | No | No | Impact-oriented businesses seeking mission-aligned investors, possibly PRIs | Not widely used; no guaranteed PRI approval; investor familiarity is low |
Benefit Corporation / PBC | For-profit corporation with stated public benefit | Yes | No | No | For-profits that want to consider impact of business on environment/society beyond stockholder value | Limited case law; risk of “greenwashing”; some investors still skeptical |
501(c)(3) | Tax-exempt charity/subsidiary | No (no private inurement) | Yes | Yes | Traditional charities, education, health, arts, etc. | Strict limits on lobbying and political activity; must avoid unrelated business risks |
501(c)(4) | Tax-exempt social welfare organization/subsidiary | No (no private inurement) | Yes | No charitable deductions | Advocacy and civic organizations that want more lobbying flexibility | Must promote social welfare; political activity can’t be primary |
Fiscal Sponsorship | Project under a 501(c)(3) sponsor | No (sponsor controls funds) | Uses sponsor’s status | Yes (via sponsor) | Early-stage projects testing an idea without forming a new nonprofit | Sponsor controls funds and charges fees; project must align with sponsor’s mission |
By Nika Baghestani
[1] MCL - Section 450.4102
[2] https://www.cooleygo.com/delaware-public-benefit-corporation-is-it-right-for-you-a-five-part-test/
[3]
See, e.g., Rev. Rul. 73-105; 1973-1 C.B. 264.
[4] Alexander
C. Campbell, Social Enterprise for Non-Profits, Baker & Hostetler
LLP & Practical Law Corporate & Securities, Practical Law Practice Note
W-014-2192.
[6]
See https://publiccounsel.org/wp-content/uploads/2021/12/Fiscal-Sponsorship-An-Alternative-To-Forming-a-Corporation.pdf,
and https://www.michiganfoundations.org/system/files/documents/2021-09/NNFS_Fiscal%20Sponsorship%20Guidelines.pdf
[7]
There are multiple fiscal sponsorship types.
While much of this section applies broadly to all types, the following
section is best viewed through the lens of the “Model A” form of fiscal
sponsorship.